Stories

Watch Fairs 2026: Exhibition Dates for the Most Exciting New Releases

Staying up to date in the field of luxury watches is a challenge for both enthusiasts and collect...

Smoking and Dress Watches: Cartier Watches in the Spotlight at the Oscars

As Oscar night approaches, public attention traditionally focuses on the big stars of the film wo...

Secondary Market for Luxury Watches: Importance and Sales Are Growing

What was long considered a niche phenomenon has developed into a key factor in price formation: t...

International Women's Day: The Watch as the Perfect and Stylish Accessory

Appreciation for women, especially highlighted on International Women’s Day on March 8th, can be ...

Rolex Oyster: 100 Years of Waterproof Wristwatches

With the introduction of the Rolex Oyster in 1926, Rolex made watchmaking history. The Swiss manu...

The most beautiful summer watches: The perfect look for the warm season

Summer is the perfect season to put your own watch in the spotlight. Short-sleeved dresses, polos...

ZEITAUKTION is a service partner of TAG Heuer, Bruno Söhnle, and Union Glashütte

Trust and expertise have shaped ZEITAUKTION and our Master Workshop for many years. As official s...

The most beautiful luxury watches for Valentine's Day

Bouquets, chocolates, or a romantic city and wellness trip: classic gift ideas experience their p...

What is a barrel-shaped watch?

The Tonneau watch is a popular and distinctive watch type, used by several manufacturers for diff...

Watches of the winter sports stars: What do Mikaela Shiffrin, Lindsey Vonn, and Chloe Kim wear?

With the start of the 2026 Olympic Games, international sports icons such as Mikaela Shiffrin, Li...

Omega and the 2026 Olympic Games: When Tenths of a Second Decide Gold

The 2026 Winter Olympic Games in Milan–Cortina once again bring international top-level sport int...

Interesting facts about pilot watches

Pilot watches are highly coveted! Not only because of their appearance do these watches attract m...

Super Bowl LX: NFL and Breitling in the Spotlight of the Sporting World

The Super Bowl LX is one of the largest individual sporting events in the world: More than 130 mi...

ZEITAUKTION wins at the eBay Awards

ZEITAUKTION and eBay – this partnership has established itself over the years as a genuine succes...

Australian Open and Rolex: When Timing Is Crucial

Since 1978, Rolex has been an integral part of professional tennis and is committed as a patron a...

50 years: TAG Heuer Monza and Patek Philippe Nautilus celebrate anniversary

In the watch year 2026, two true icons will celebrate their 50th anniversary. With the TAG Heuer ...

The Mega Watch Year 2026: Will Prices Reach New Heights?

The year 2026 stands out in the world of luxury watches as an extraordinary milestone. Several ic...

Rolex Datejust – the timeless classic

The Rolex Datejust has already made history. The striking date display with date magnifier as wel...

Limited edition watches: Exceptional and rare watches

Watch enthusiasts or collectors of luxury watches know that limited edition watches are extraordi...

The Top Ten Mistakes When Buying Watches and How to Avoid Them

Have you ever wondered if you are doing everything right when buying a watch? These mistakes from...

Luxury Watches Under 3,000 Euros – The Most Beautiful Models

Luxury watches from the most renowned manufacturers have often become unaffordable. However, it i...

Dress watches for weddings and summer parties

Deliberate understatement and yet a perfect companion for different occasions – the Dresswatch is...

Artists and Watches: The Influence of Art on Craftsmanship

The artisanal perfection of the Métiers d’Art is especially evident in the luxury segment. Houses...

Tourbillon: What is a Tourbillon – the functionality briefly explained

The tourbillon is a testament to high watchmaking craftsmanship and is praised as a valuable comp...

Cartier watches increasingly in vogue

Style, elegance, and luxury – these qualities are often associated with Cartier watches. The icon...

Bezel – What is a bezel on a watch?

Anyone who deals with the world of luxury watches will inevitably come across the term "bezel." T...

Last-minute gift ideas for Christmas: luxury watches for women & men

Christmas is approaching, and with it the question of a special gift for the people who are close...

Watches of the football stars: What do Beckham, Mbappe & Haaland wear?

Suits, ties – and of course the matching Watch: Even off the field, football stars show style awa...

Pre-Owned vs Vintage in luxury watches

Anyone who deals intensively with luxury Watches will inevitably come across two terms that play ...

Watches as a tribute to Ayrton Senna by TAG Heuer & Hublot

The charismatic Formula 1 driver Ayrton Senna made motorsport history and shaped the premier clas...