Stories

Rolex & Wimbledon: A success story over the years

As soon as the traditional grass tournament in Wimbledon begins, the focus inevitably turns to Ro...

Tour de France: Luxury watches from Tudor, Breitling, and Tissot in the race

The history of the Tour de France is inseparably linked to the development of timekeeping and the...

Watches & Wonders 2025: New releases from Rolex

The Watches & Wonders 2025 is casting its shadow ahead and the new releases of the fair are eager...

The hype around Rolex has many faces

The Hype is Real: Luxury Watch meets Streetwear Culture What happens when two worlds collide? It ...

Jaeger-LeCoultre novelties at Watches & Wonders 2025

A tribute to the Reverso – between tradition, craftsmanship, and technical sophistication With t...

Tudor vs. Rolex: Fascinating differences between two top brands

The paths of Rolex and Tudor are closely intertwined. In 1926, Hans Wilsdorf, the visionary mind ...

Tudor novelties at Watches & Wonders 2025

The Watches & Wonders 2025 in Geneva is a showcase for the latest developments in the Watch indus...

Cartier novelties from Watches & Wonders 2025

New colors, new shapes, familiar faces With a mix of iconic elegance and bold creativity, Cartie...

Tips for caring for a luxury watch

A luxury watch is an elegant accessory and a worthwhile investment at the same time. To preserve ...

Sapphire glass for luxury watches: What you need to know about it

Anyone who deals intensively with luxury watches will definitely have come into contact with sapp...

TAG Heuer novelties at Watches & Wonders 2025

Speed, precision, and a touch of nostalgia At Watches & Wonders 2025 in Geneva, TAG Heuer demons...

Who invented the clock?

Anyone who deals intensively with watches eventually asks the question: "Who invented the watch?"...

Insight into the world of watch mechanics: Quartz vs. Mechanical watches

How do the functionalities of both types of watches differ? Watches are not only practical timeke...

Watches and Wonders 2024 in Geneva

Lovers of luxury Watches and jewelry will come together between April 9 and 15, 2024, in Geneva a...

The 4 Cs of diamonds

„But square-cut or pear-shaped these rocks don’t lose their shape. Diamonds are a girl’s best fri...

The most beautiful models from Breitling

Powerful and reliable watches for the air, water, and numerous activities on land united in an ex...

Overview: Ceramic, Gold or Carbon?

With the wide selection of luxury watches, it is difficult to keep track. Regarding materials, st...

Watch straps at Zeitauktion – What is behind it?

In this blog post, we would like to introduce you to the quality of our leather straps from the b...

Which factors should be considered when coordinating a watch and outfit?

A brief code for outfit-watch coordination Which watch type suits which outfit? “The purest form ...

Determine the appropriate size of the watch case

Are you looking for a beautiful wristwatch for yourself or as a gift for a loved one? The first t...

Rare and beautiful collector's watches

Especially rare luxury watches and collector's watches hold a high value not only because of thei...

Beginner's guide: Reasons to buy a pre-owned or vintage watch?

Have you ever wondered what the difference is between a Pre-Owned and a Vintage Watch? What argum...

The 10 most popular luxury watches with Rolex, Panerai & Cartier

Luxury watches are enjoying steadily growing popularity. The breathtaking models from various man...

The perfect Rolex Datejust for your style

The Rolex Oyster Perpetual Datejust stands out as the first chronometer from the Oyster Perpetual...

Panerai: History & Models of the Italian Luxury Watches

The history of Italian luxury watches from the house of Panerai dates back to 1860 when Giovanni ...

The development of luxury watches from the 1920s to the 2000s and their prominent wearers

At the beginning of the 20th century, the wristwatch celebrated its definitive breakthrough due t...

Determine wrist circumference & select appropriate band length

When buying a beautiful wrist Watch, the eye immediately falls on the case, the Dial, and the des...

Breitling Emergency – Companion and lifesaver

In 1995, Breitling released a Watch that immediately caused a great sensation. The Breitling Emer...

Yellow gold, rose gold, or white gold? Which gold variant is the most popular among watch collectors?

Five reasons why a Gold watch belongs in every Watch collection “How many karat is it?” The quest...

German watch manufacturers: luxury brands from Germany

In the field of luxury Watches, Switzerland certainly enjoys the highest reputation. On closer in...