Hublot at the Women's Euro 2025 in Switzerland

The 2025 Women's European Football Championship in Switzerland promises to be a media-effective major event – all matches will be broadcast live on television. One of the tournament's central partners is Hublot. The renowned Swiss watch manufacturer based in Nyon not only takes on the role of official timekeeper but also provides the smartwatches for the referees. In addition, Hublot has two prominent brand ambassadors at its side: international football stars Ada Hegerberg and Aitana Bonmatí.

Women’s Euro 2025 in Switzerland

Between July 2 and July 27, 2025, football fans from all over the world will look to Switzerland. The Alpine republic is hosting the Women's European Football Championship with 16 different teams from across Europe competing for the title. The matches will be held at a total of eight different venues, with the final taking place on July 27, 2025, in Basel. Alongside England, France, and Spain, the German national team is also among the title favorites.

Hublot at the Women’s Euro 2025

The Swiss watch manufacturer Hublot plays a special role in this European Championship. As the official timekeeper of the tournament, the brand is omnipresent throughout the entire Euro – whether in TV graphics, with the iconic “Big Bang Fourth Official’s Board” at the sidelines for substitutions and added time, or on the large stadium screens.

Hublot Big Bang e Gen3 Smartwatch for Referees

Hublot is also present on the field itself, directly on the wrists of the referees. They wear the Hublot Big Bang e Gen3 Smartwatch, specially developed for professional football. This high-tech watch delivers all relevant information in real time and optimally supports the referees in their decisions during Euro 2025.

But not only the referees rely on Hublot: the distinctive models of the current, colorful Big Bang collection can also be found with coaching staffs and organizational officials – a stylish statement for precision and innovation, on and off the pitch.

Hublot: Ada Hegerberg & Aitana Bonmatí in Action

The Hublot family “Friends of the Brand” is pleased to welcome new members. Two outstanding players will be representing Hublot in the future:

• Ada Hegerberg (Norway), Hublot ambassador since 2019, first Ballon d’Or Féminin winner and record scorer of the UEFA Women’s Champions League
• Aitana Bonmatí (Spain), 27 years old, considered one of the best footballers of all time. She was awarded the Ballon d’Or in 2023 and 2024 as well as the Golden Ball at the FIFA Women’s World Cup 2023 and led Spain to its first World Cup title

Both wear watches from the Big Bang One Click Joyful series in Hublot’s summer campaign: Ada wears a One Click Joyful Steel Pink (33 mm, steel, white & pink rubber straps, 36 pink sapphires), while Aitana presents One Click Joyful Steel Orange.

Hublot

Classic Fusion

Hublot Classic Fusion titanium automatic men's watch 542.NX.8970.RX LP: 8500EUR [2602728] Sale price4.950€

-200€

Hublot

Big Bang

Hublot Big Bang steel automatic men's watch 365.SM.1770.LR [2506173] Sale price4.350€ Regular price4.550€

Limited

Hublot

Big Bang

Hublot Big Bang chronograph ceramic / titanium automatic men's watch 301.CI.1110.CI Limited [2602716] Sale price9.550€

Hublot

Classic Fusion

Hublot Classic Fusion chronograph ceramic / titanium automatic men's watch 541.CM.1171.RX LP: 13200EUR [2601751] Sale price6.150€

Hublot

MDM

Hublot MDM 18 ct gold quartz women's watch 1400-100 [2600986] Sale price3.950€

Hublot

Classic Fusion

Hublot Classic Fusion chronograph ceramic automatic men's watch 521.CM.7170.RX LP: 13200EUR [2600537] Sale price6.450€

Hublot

Classic Fusion

Hublot Classic Fusion titanium manual winding men's watch 515.NX.2210.LR [2505785] Sale price4.950€

Hublot and Football as a Close Connection

Hublot looks back on a rich football history: partnerships with the Swiss national team since 2006, official timekeeper at UEFA Euro 2008™, FIFA World Cup 2010™, UEFA Champions League™, Premier League® and for the first time in 2023 at the FIFA Women’s World Cup.

Kylian Mbappé and Ajax Amsterdam

Hublot’s connection to football is multifaceted and linked to many interesting personalities. Hublot has been present at Ajax Amsterdam since 2011. The Dutch record champion is a perfect ambassador for the dynamic brand from Switzerland.

Hardly any other face is as closely associated with the Hublot brand as Kylian Mbappé. The French superstar playing for Real Madrid embodies the new generation and appeals to millions of football fans.

Other ambassadors from football include Alex Morgan, David Trezeguet, Luis Figo, Sami Khedira, Didier Deschamps, and Roberto Martinez.